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Welcome to our blog, offering an array of insights on topics from traditional media to the latest updates in the social media world. Stay tuned for updates from the marketing experts at Canary & Coal.


What Do Marketers Need to Know About ActivityPub?
With the launch of Meta’s new social platform, Threads, the spotlight is also shining on a new-ish social networking protocol, ActivityPub. Sadly, it is not
Cheri Duryea
August 8, 2023

Meta Just Launched an App to Rival Twitter – What you Need to Know
Twitter has had no shortage of interesting decision making recently. From a rocky Twitter Blue rollout, to more recent rate limitations preventing users from even
Sophie Ford
July 7, 2023

What Does Google’s Switch to GA4 Mean for Marketers?
A lot of attention is being paid to Google’s “new” Analytics property, GA4. First, given that the original launch of GA4 was in October 2020,
Cheri Duryea
May 23, 2023