Are you a great communicator who likes to tell the story of a brand or company?  Do you enjoy writing and looking for opportunities where others don’t?  We’re looking for a talented PR Specialist to develop and implement online and offline publicity campaigns for our clients ensuring their brand remains consistent and positive while expanding it to a wider audience.    Additionally, you will cultivate and maintain relationships with media to promote client pr efforts.  You should have command of best practices and trends in public relations, enjoy being creative, and have the ability to manage multiple projects at the same time.

Canary & Coal is a boutique agency with a casual, flexible environment.  We offer great benefits, a fun work environment and an awesome group of clients.  If you are a communications professional with an interest in promoting brands through public relations, we would like to meet you.

Responsibilities for Public Relations Specialist

  • Draft press releases, pitches, case studies, white papers, and media summaries
  • Build relationships with new media contacts and maintain relationships with existing contacts
  • Manage media requests in a timely and professional manner
  • Pitch story ideas and content to media
  • Ensure all communication is cohesive with the brand image
  • Track and analyze media coverage to inform future campaigns
  • Measure PR program impacts using regular reporting
  • Work with client to develop pr opportunities

Qualifications for Public Relations Specialist

  • Bachelor’s degree in communications, journalism, public relations, marketing, or related field
  • 2-3 years of experience in public relations or corporate communications
  • Excellent organization skills
  • Demonstrated ability to prioritize tasks and manage time effectively
  • Strong working knowledge of a variety of public relations programs
  • Strong oral and written communication skills
  • Proficient in Microsoft Office
  • Proven ability to develop, implement, and execute successful public relations campaigns